This year we are organizing the 7th edition of the Belgian Communication Summit!

This year we will have again interesting keynote speakers panel discussions and networking possibilities!

Looking forward welcoming you on the 23th of 2021 !


This year's theme

One of the basic rules in journalism and corporate communication talks about objectively reporting facts. But how objective can this actually be? Are journalists or communication managers knowingly (or not) looking for sensation because of the search for a larger audience? Are journalists actively trying to influence cases and thus sometimes trying to bend a legal or judicial process?

 

Opinions come in many forms! Recent declarations about “journalists having to openly state their own opinions” and/or “having to actively participate in public debates” are making communication specialist’s lives pretty hard ;-).

 

Cartooning has always been a specific way of communicating in and outside the media. Mocking people, situations and events,  is generally well accepted by the broad audience. Because of the format (cartoon drawing) it is clear from the first glance that the viewer is about to see a personal opinion, some criticism or a satire on an actual (serious) issue.

 

An editorial has a similar “weight”. Readers know that they are about to be confronted with an opinion, simply because of the format. The real challenge lies underneath, however. In the actual act of mass media journalism. Loads of information and facts are often mixed with opinions. This is where both journalists and communication professionals “walk the thin line”. Opinion or fact? The question looks pretty simple, but actually has lots of layers!

 

During our 2021 annual summit C² will be happy to discuss this topic, with leading editors-in-chief, politicians, cartoon illustrators & journalists.

Program

Welcoming by Kris Poté & Eveline De Ridder

Intro

Debate 1

Debate 2

Q&A and closing

Networking reception with appetisers


First confirmed speakers (more to be announced ! )

Pierre Kroll

Sammy Mahdi

Steven Degryse (Lectrr)

Wim Verhoeven (Trends)

Brecht Decaestecker (HLN)

Karl Van den Broeck (apache)

Bart Somers

Raoul Hedebouw


Covid

For this year's edition we will be using the CovidSafeBE-app.

So please download the app or bring with you another proof of your vaccination(s) when entering the Proximus lounge on the 23th !

All participants will be checked at the registration desk. 

 


Entrance fees

  • 45eur: C² member
  • 145eur: non-member
  • 225eu:  corporate pack (= 6 participants)
  • 0eur: students (without catering) - 45eur teachers

           excl. VAT


Check here recording of our Summit 2020 !


Some pictures of last year's edition



Sponsors



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C² vertegenwoordigt en behartigt de belangen van natuurlijke en rechtspersonen actief in het domein van de Communicatie.
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